Marketing is losing its SOUL
You don’t have to...

If your voice is being drowned out
by templates, trends or AI tools,
this is your strategic way back - on your terms, your way.

Not another marketing formula.
A return to clarity, confidence and congruence.

The PersonaMarketing™ Method helps you strip away the online noise and reconnect with the core values and uniqueness of your business, brand and buyers.It’s a proven 5-step 'fluid' framework that moulds and adapts around your unique business. It's built for ambitious business owners who want aligned, emotionally intelligent marketing that resonates and connects - not just reaches.Think of this as strategy meets soul.
Insight meets identity.To cut through generic online noise, protect your brand from outside forces and uplevel your marketing with authenticity, impact for next-level growth.

Your message matters. So does the way you find it and deliver it.

The Persona Effect isn’t just a book.
It's an activation.It is a proven, powerful method that will protect your unique voice, brand and essence in the age of artificial intelligence.This book is about going deeper, not wider - one that reconnects you with your vision, your voice, and the buyers who will be magnetically attracted to your business.

Get the FREE Digital Version HERE
Or, go to Amazon to buy the paperback, hardback or Kindle version

This is for you if…

  • You’re craving clarity, focus and strategic direction - not another 'bro-marketer' growth hack.

  • You're done with the one-size-fits-all systems, formulas and templates. You long to express yourself truly, deeply and honestly.

  • You're frustrated because you know that you and your business are changing and evolving… but your brand, positioning and message haven’t quite caught up yet. Things are a bit out of alignment ...messy.

  • And most of all, you're fed up with 'cookie-cutter' approaches - you want marketing that feels authentically real and congruent - and works for you - on your terms, your way.

Your Guide To Clarity, Focus and Strategic Direction ...with soul

Heather Gifford-Jenkins is a seasoned marketing strategist, multi-passionate entrepreneur for three decades, and the creator of the PersonaMarketing™ Method.This proven and powerful method is a blend of strategic clarity, human behaviour and emotional intelligence - designed to be totally unique to your business, brand and buyers.You can read Heather's story HERE.If you're looking for more clarity, focus and strategic direction in your marketing ...you're definitely in the right place.

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